Bud Light Bucket Challenge

Bud Light's annual March to the Championship promotion involves a nationwide competition that culminates with teams traveling to a National Tournament to compete for a large cash prize. In support of the promotion, we developed a competition management system that allowed on-site officials to tally scores from game to game, and have that data automatically populate a real-time bracket display, both on-site and on Facebook.

Built in partnership with Cannonball Advertising and Promotion, and Fusion Performance Marketing.

• web design
• application development
• experiential